Less than BrianSolis.com but greater than @briansolis
In 2007 I had the opportunity to work with Geoff Livingston on his book, "Now is Gone." My focus at the time was Web 2.0's impact on marketing and communications and how it was investing in the emergent social economy. Nowadays I'm focused on business transformation, but it's interesting to see just how far ahead this book was at the time. The principles still stand...
I recently found an outlet with a healthy supply of the books so I bought everything they had in stock. I'd like to do a small experiment here if you don't mind, something very simple yet productive.
Please Tweet out one company or organization that's no longer with us today...something you miss and end the tweet with EndofBusiness.com .
For example, "I miss the Virgin Megastore in SF. TIme's have changed! EndofBusiness.com"
As a thank you to the first 45 people who Tweet, I'll follow up on Twitter with a request for your address to send you a copy of the book for free.
Thank you and see you on Twitter!
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.”
- Charles Darwin
The irony is that Charles Darwin did not utter these words...but they are wise words nonetheless. As you'll see below, Professor Megginson's interpretation of Darwin's work applies to the idea of adaptation to evolve or create new species based on change. This is an invaluable point of consideration when reviewing business models and market opportunities.
As you can read on Nick’s blog, the source he has identified is in the writings of Leon C. Megginson, Professor of Management and Marketing at Louisiana State University at Baton Rouge. As Nick points out, the quote started out as a paraphrase. Megginson wrote in 1963: ‘According to Darwin’s Origin of Species, it is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able best to adapt and adjust to the changing environment in which it finds itself.’ (Megginson, ‘Lessons from Europe for American Business’, Southwestern Social Science Quarterly (1963) 44(1): 3-13, at p. 4.) A similar version is in Megginson’s ‘Key to Competition is Management’, Petroleum Management (1964) 36(1): 91-95.
How localization and contextualization increases brand engagement in important markets...
Join Expion CEO Peter Heffring and me for this exciting free webinar on 1/26 at 11:30 a.m. Pacific to review the strategies and tactics leading global companies use to manage their social presence across different countries and markets.Integrating social media into a global marketing strategy presents unique challenges. With multitudes of countries, thousands of employees and language/cultural barriers, we'll review how today’s Top Global Brands deploy their social strategy effectively
Register for the Complimentary Webinar
The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution
Wednesday, January 18, 11 AM (PST) / 2 PM (EST)
In today's rough political and economic climate, businesses need to reexamine relationships with customers and employees to create more positive, engaging experiences as part of everyday business.
Session Overview:
In a post OCCUPY world, businesses need to re-examine relationships with customers and employees to not only avert potential crises, but steer more positive engagement and experiences as part of everyday business. It starts with listening and learning and and culminates with engagement and adaptation. You understand this. But how do we make the case to our leadership organization?
How do we translate real world events and online behavior into tangible business meaning.
How do prove that there are consequences for missing these opportunities?
This is why your role is more important then ever before. Everything you know and everything you're learning will help your business or organization mature, increase in relevance, and deliver more significant experiences. The end results are preference, increased loyalty and advocacy, and ultimately connectedness. It's how you demonstrate the opportunity and the path forward that count for everything.
Learning Objectives:
I'm hoping you can join me for a booksigning and a toast in Chicago on 1/17. It's a casual gathering of friends at the W Lakeshore in the Whiskey Sky lounge. If you have a book, bring it! If you'd like a book, I will have some on hand!
Where: W Lakeshore Chicago, Whiskey Sky
When: 1/17/12 at 7:15 p.m. - whenever
Other: Cash bar + cash books ;)
Please RSVP by commenting here. Also, if you would like a book, let me know. That way I can get an idea of how many to bring. The cost is $20.
See you Tuesday!! Oh, and please spread the word!
Proud to work with you Shannon! And, we're just getting started.
For your birthday, here's a memento from when we first met!
Disqus released an interesting infographic about the state of blog comments. Wait...blog comments? How interesting could that possibly be? The answer is...very. I recently wrote about the State of the Blogosphere and as you can see, blogging is very much alive and clicking.
One of the most interesting debates in the blogosphere and social media in general has been the discussion of anonymity in commentary and whether or not it adds to or takes away from the value of the conversation. Now discuss adds a new dimension to the dialog by exploring the role of pseudonyms in online commentary. To be clear, a pseudonym is a ficticious name chose by the commenter. And, as you can see, they account for 61% of the overall comments while anonymous commenters total 35%. It's very interesting to see that only 4% of all commentors use their real name.
Additionally, the average commenter using a pseudonym contributed 6.5 times more than anonymous commenters and 4.7 times more than commenters identifying with Facebook credentials.
Please take a look at the data below and share your thoughts!
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At any moment, the world's digital water cooler reveals what has everyone's attention captivated for the moment. On January 9th, 2012, the Twitterati were focused on one thing...Tim Tebow of the Denver Broncos. Indeed it was #TebowTime in more ways than one. Not only did the rising star help lead the Broncos to an impressive overtime victory over the Pittsburgh Steelers in the NFL playoffs, he helped set a new record for the most sports-related Tweets per second (TPS).
When Tebow threw the pass in the first drive of OT that led to an 80-yard touchdown and ultimately the game, Twitter erupted at a rate of 9,420 TPS. Twitter officially announced the record earlier this morning.
Last night @TimTebow lead the @Denver_Broncos to an overtime playoff win and a new sports Tweets per second record: 9420
— Twitter (@twitter) January 9, 2012
To put that number in perscpetive, the previous record was an astounding 25,088 Tweets per second. Set in Japan on December 9th, 2011, viewers of Hayao Miyazaki's "Castle in the Sky" television screening, it's hard to imagine what could possibly top it. The record before that seems to only pale in comparison at 8,868 TPS when Beyonce announced her pregnancy during the MTV Video Music Awards in 2011.
On Dec 9, the television screening in Japan of Hayao Miyazaki’s “Castle in the Sky” led to 25,088 Tweets per second - a new Twitter record.
— Twitter Comms (@twittercomms) December 14, 2011
And, prior to Beyonce's announcement, the earlier record was set earlier in the year at 7,196 TPS, which was set at the end of the FIFA Women's World Cup. That same day, the Copa America quarterfinal between Paraguay and Brazil came close to beating it with 7,166 TPS.
Other Tweetable moments include Steve Jobs’ resignation from Apple, which hit 7,064 TPS. His untimely death inspired 6,049 TPS. The freak earthquake to rock the East Coast in August 2011 cause an aftershock of 5,449 TPS.
On New Years Eve 2010 in Japan, Twitter welcomed 2011 with 6,939 TPS. The Japanese earthquake and Tsunami in March produced 5,530 TPS. The death of Bin Laden sparked 5,106 TPS. And, the Royal Wedding reached a peak of 3,966 TPS.
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Today Salesforce released a presentation that documents the permeation of social media into mainstream busines and culture.
To help put things in perspective, I offered this quote..."The rise of a connected society was inevitable. If we strip away the politics and struggle between the 1% and 99%, we're left with human beings who are using new technology to express themselves, seek resolution, and earn attention. They're creating an undercurrent of collective influence that demands consideration and action."
Here's the deck in its entirety.
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The Hollywood Reporter ran an interesting slide show featuring the "11 Worst Twitter Gaffes of 2011." To make it easier to see and appreciate, I included them with THR's commentary here for your review.
1. Alec Baldwin: "theresalwaysunited Last flight with American. Where retired Catholic school gym teachers from the 1950′s find jobs as flight attendants."
The 30 Rock star's feud with American Airlines over his getting kicked off a flight for playing Words With Friends before takeoff was largely entertaining -- until this rather low blow enraged the airline's union employees.
2. Ashton Kutcher: "How do you fire Jo Pa? #insult #noclass as a hawkeye fan I find it in poor taste."
Later claiming he wasn't aware of the child-abuse allegations, Kutcher was the only one on twitter defending the Penn State football coach. The backlash prompted the actor to (temporarily) relinquish control of his account to his management.
3. Gilbert Gottfried: "I just split up with my girlfriend, but like the Japanese say, 'They'll be another one floating by any minute now.'"
In the wake of the devastating Japanese tsunami, the comedian's joke did not sit well with longtime employer Aflac. The Insurance group fired Godfried as the voice of their spokesduck.
4. Anthony Weiner: [insert photo here]
Now painfully aware that you cannot DM a photo, Weiner no longer holds elected office.
5. Kurt Sutter: "why darabont got fired - weiner. he held AMC hostage, broke their bank, budgets were slashed, shit rolled down hill onto gilligan and frank”
The Sons of Anarchy (FX) showrunner blamed cable colleague Mad Men's Matt Weiner, for the firing of Walking Dead showrunner Frank Darabont and Breaking Bad showrunner Vince Gilligan's stalled contract negotiations. The ensuing drama prompted him to briefly abandon self-publishing.
6. Karine Vanasse: "Well, we received THE call, #PanAm is only coming back for one ore episode after Christmas. But up to the end, we'll give it our all!"
Not that many weren't expecting the demise of ABC freshman series Pan Am, but the series star broke the news before the network was ready to announce its hiatus.
7. Ice-T: "Bad joke... But alotta those wives would make m consider it."
The actor's reaction to Real Housewives of Beverly Hills husband Russell Armstrong's suicide didn't sit well with many.
8, Russell Crowe: "many Jewish friends, I love my Jewish friends, I love the apples and the honey and the funny little hats but stop cutting yr babies @eliroth."
In a showing of opposition to circumcision and his support for "the perfection of babies," the actor later said he was just joking with Eli Roth.9. Charlie Sheen: "310-954-7277 Call me bro. C."
The former Two and a Half Men star, who gained 5 million followers in his first year on the site, tried to send his digits to Justin Bieber and made them public instead.10. James Franco: "Bruce, he let me down."
The Oscar co-host blamed show writer Bruce Vilanch for his widely panned performance. He later backpedaled.11. Nicole Crowther: "K is PQ and Ka is PK"
An unknown extra, Crowther's coded Glee spoiler revealed that characters Kurt and Dave would be prom queen and prom king. She was fired from the show -- and deleted her account.What about you? Have any to add?
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