Greater than @briansolis but less than BrianSolis.com
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.”
- Charles Darwin
The irony is that Charles Darwin did not utter these words...but they are wise words nonetheless. As you'll see below, Professor Megginson's interpretation of Darwin's work applies to the idea of adaptation to evolve or create new species based on change. This is an invaluable point of consideration when reviewing business models and market opportunities.
As you can read on Nick’s blog, the source he has identified is in the writings of Leon C. Megginson, Professor of Management and Marketing at Louisiana State University at Baton Rouge. As Nick points out, the quote started out as a paraphrase. Megginson wrote in 1963: ‘According to Darwin’s Origin of Species, it is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able best to adapt and adjust to the changing environment in which it finds itself.’ (Megginson, ‘Lessons from Europe for American Business’, Southwestern Social Science Quarterly (1963) 44(1): 3-13, at p. 4.) A similar version is in Megginson’s ‘Key to Competition is Management’, Petroleum Management (1964) 36(1): 91-95.
Theme created for Posterous by Obox
